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Google Trends

A free tool from Google for exploring search trends and comparing search term popularity over time

Introduction

Google Trends is an invaluable tool for SEO and market research that shows how frequently specific keywords and topics are searched on Google across various regions and languages. Key features include:

  • Real-time search trends analysis
  • Historical search data comparison (since 2004)
  • Geographic interest visualization
  • Related topics and queries discovery
  • Search term comparison (up to 5 terms)
  • Category, region, time range, and property filters
  • Trend data visualization through interactive graphs
  • Data export functionality
  • Integration with other Google tools It's particularly useful for keyword research, content planning, seasonal trend identification, regional interest analysis, and competitor research. The tool provides valuable insights for marketers, researchers, journalists, and SEO professionals to understand search behavior and trending topics.

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