Plausible Analytics is a privacy-focused and lightweight Google Analytics alternative. It provides essential website statistics without using cookies or collecting personal data, ensuring GDPR, CCPA, and PECR compliance.
Key Features:
- Simple Dashboard: Presents key metrics on a single page for easy understanding.
- Lightweight Script: The analytics script is significantly smaller than Google Analytics, improving website loading speed.
- Privacy-Focused: No cookies, personal data collection, or cross-site tracking.
- Goal Conversions: Track goal conversions, revenue, and campaigns using UTM parameters.
- Open Source: The source code is available on GitHub, promoting transparency and community contributions.
- Team Collaboration: Invite team members and share dashboards with custom links.
- Data Ownership: Users retain full control and ownership of their website data.
- Integrations: Seamless integration with tools like WordPress, Ghost, Squarespace, Wix, and Weebly.
Use Cases:
- Website owners seeking a privacy-respecting analytics solution.
- Businesses aiming to comply with GDPR, CCPA, and PECR regulations.
- Developers looking for a lightweight analytics script to improve website performance.
- Organizations requiring transparent and open-source analytics tools.
- Startups and agencies seeking affordable and scalable analytics plans.